You’re vegan for a reason.
But you feel like you’re not doing enough?
You care deeply about animals, the planet, and creating real change. But you’re stuck in a job that feels… disconnected. Nice on paper—but not what your heart truly wants.
Maybe you’ve thought about starting something of your own. Something that reflects your vegan values and lets you live life on your own terms. But every time you try to figure it out—your mind goes blank.
You’re not alone. So many compassionate vegans want to make a difference, but get stuck at the same place:
What could I possibly do that hasn’t already been done?
Or: I just don’t have the time or headspace to come up with something unique.
That’s exactly why I created the Vegan Business Idea Lab.
A one-day mini-course that helps you find a business idea rooted in your vegan values, based on your unique strengths, story, and life situation.
So you can stop feeling stuck, frustrated, and helpless about the state of the world—and finally start taking action, changing lives, and getting paid for it.
Just one day to change your life forever. A clear process. A breakthrough idea.
Get the mini course now and find your vegan business idea today for FREE!
Start a Vegan Business. Change the World.
This is for you if…
You’re vegan, passionate, and values-driven, but unsure how to turn that into a vegan business.
You’ve been thinking about starting something of your own, but don’t have a clear idea yet.
You’ve brainstormed, Googled, even asked ChatGPT, but none of the ideas feel truly aligned with your personality, skills, or experience.
You want to do something meaningful with your time and skills—something that truly helps animals, people, and the planet.
You’re tired of just signing petitions and sharing posts. You want to do more.
You crave clarity and direction but feel overwhelmed and don’t know where to begin.
You’re not ready to quit your job yet, but you want to explore what’s possible as a side business.
If you want to help people and share what you’ve learned—but don’t know how to turn it into a business.
If that sounds like you, you’re exactly who I created the Vegan Business Idea Lab for.
Here’s what you’ll get
This mini course offers a hands-on, step-by-step process to help you find your vegan business idea—fast.
In just one day, you’ll move from “I have no idea” to “this is it.”
You’ll go through 3 focused modules:
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In Module 1, we break through what’s actually holding you back from finding your unique vegan business idea.
We smash the mindset traps that keep you stuck—like the belief that everything already exists.
You’ll learn the three must-have ingredients every great vegan business idea needs to work in the real world, not just sound good on paper.
And you’ll discover the one psychological shift that makes people say yes to your idea—so it’s not just meaningful to you, but also something others want.
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In Module 2, we tap into your strengths, passions, and lived experiences—so you can unlock ideas that are true to you and needed in the world.
Then, we zoom in on the kind of people you want to help—and the real problems they’re struggling with.
Next, we scan the world for trends and untapped gaps—so you can ride the momentum and stand out.
Inside this mini-course, you’ll use three rapid-fire brainstorming tools:
The Magic 4 Steps Method
The Clients I Love Blueprint
The Trend Fusion Method
Each gives you a different lens to unlock bold, purpose-driven business ideas that are fully aligned with your vegan values. This is how you’ll easily discover a business idea that feels right—and creates real impact for animals, people, and the planet.
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In this final module, you’ll use two practical decision tools to filter out vague or unrealistic ideas and identify the one that’s clear, doable, and aligned with your life right now.
You’ll know exactly which idea to move forward with—based on what fits your values, strengths, and current situation.
You’ll also learn what next steps to take so you can keep the momentum going and actually get started, no matter how much time or resources you have available right now.
These are the exact methods I use in my 4-month 1:1 coaching program of the Vegan Business School—where we often spend 3 full sessions (worth €540!) to get this level of clarity.
Now you can do it on your own, with me as your virtual guide!
Why I created this course!
Years ago, before I started the Vegan Business School, I was exactly where you might be right now. Stuck in a job I once loved, but no longer felt connected to. Deep down, I knew I wanted more than just a career. I wanted to do something that truly mattered. I wanted to help animals. But my job? It no longer felt aligned with my purpose.
I kept asking myself: Mirjam, is this really it? Stuck in a job while the world is burning and animals are suffering?
So, I decided to try something on my own. And guess what? It failed.
Then I tried again. A vegan import service. A vegan think tank. A vegan fashion online store. A book. Some things worked, some didn’t. But none of them felt fully right. I felt stuck. Drained.
So I hit reset. I stopped forcing ideas and turned inward.
What am I good at? What lights me up? Who do I care about helping?
I connected the dots. And finally, it clicked. A business idea that matched my values, my skills, and the life I wanted to live.
That’s how the Vegan Business School was born. Everything you see here is the result of years of experimenting, failing, learning, and sometimes winning. It’s a business that gives me both joy and purpose. And honestly, the idea had been right in front of me for many years.
That satisfying feeling of finally finding your one unique vegan business idea? That’s what I want to pass on to you.
And that’s why I created the Vegan Business Idea Lab. A shortcut to help you find your aligned business idea without spending years trial-and-erroring your way through it.
Because with the right tools and questions, it’s actually not that difficult.
What others are saying
Another year of waiting to start your dream vegan business? Or one day to change everything? How many more weeks will you wake up dreading your job? How many more hours will you spend scrolling, comparing, second-guessing, feeling frustrated?
What happens if nothing changes? Will you still be stuck in a year—watching others build what you could’ve created?
The right moment is now
But what if, just one day from now, you had clarity? An idea that’s exciting. Aligned. That feels right. A vegan business idea you can start right now—no matter your financial or professional situation, even if you only have a few hours a week to work on it.
The Vegan Business Idea Lab doesn’t just give you the idea. It gives you the tools to start creating the life and business you’ve been dreaming of.
You’re here to make a difference. For the animals, the planet, and human health.
FAQs
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Perfect. That’s exactly what this course is for.
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That just means you haven’t found the one that truly fits you. This course will help you get there.
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Yes. If you go through the course and do the exercises, you’ll walk away with a clear, exciting idea.
The course is designed to be doable in a day, but you can also take it at your own pace.
It includes 3 modules and 7 short lessons, each between 2 and 8 minutes. Some of the exercises take more time—and sometimes it’s helpful to come back with fresh eyes the next day. You decide what works best for you.
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Nope. Just curiosity, commitment, and a heart for the vegan cause.
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You’ll learn how to filter and test your ideas so you can move forward with confidence.
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Not at all. You’ll be able to start with what you already have.
The course includes exercises that help you find a business idea you can start simply and affordably—using the skills and resources you already have. There’s also an exercise that encourages you to think big and bold, in case you’re dreaming of something that might require more investment.
You get to choose the path that fits you best.
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You get 3 modules, 7 video lessons, worksheets, and tools to help you find, refine, and choose your ideal vegan business idea.
And of course, you can always reach out to me if you need any further support!
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Yes! You have a 14-day money-back guarantee after your purchase. If you’ve gone through the entire Vegan Business Idea Lab and still haven’t found your unique vegan business idea, just reach out for a refund. We trust you to be honest.
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In the last lesson of the course, we’ll talk about exactly that.
To help you keep the momentum and get into action mode, I recommend purchasing the Custom Feedback Report. It includes detailed feedback on the feasibility of your idea and a personalized guide for your next steps (see below for more details).
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At the Vegan Business School, you can join 1:1 coaching or group courses if you’re starting a vegan business or need support along the way. The main program runs for 4 months and gives you the business tools, mindset boost, and accountability to really move forward and create a business with impact. The Vegan Business Idea Lab is one part of the whole journey.
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Vegan Business Idea Lab
